Are You Using Internet Marketing As A Crutch?

Are You Using Internet Marketing As A Crutch?

There's no doubt that internet marketing has changed how people build network marketing businesses.  For me, marketing has always been about the promise of more leverage.

I started in the network marketing industry doing one-on-one “New Horizons” presentations for Melaleuca in coffee shops.  (New Horizons sounds very cultish, no?)  So when I saw top leaders presenting on conference calls to hundreds of people at the same time, I got hooked on the internet.

I was an early adopter of internet marketing, but one of my first attempts was a solo ad that cost $600 (which was like several thousand dollars to us at the time) and we promoted a word-for-word swipe listed in the affiliate tools section for some Corey Rudl product, and it bombed.  Completely.

I persisted long past the point at which most sane people stop, and put in more time and effort than most people care to to.  I was committed to learn internet marketing.

Marketing just has more leverage than sales.  You can multiply your results.  I did a YouTube video where I explain the difference between sales and marketing.  It's well worth watching:

The Big Problem with Internet Marketing

The big problem with internet marketing are the rabbit holes.

Not only will you find tons of normal problems, some of them technical, some of the strategic, but you will find other opportunities.  Have you ever said, “Hey, this looks like a cool idea/hook/product/keyword stem to build niche blogs.”

And then 2 months later, you end up abandoning the whole thing.

It could be that, or it could be a whole brand-new red herring advertising model.  Take CPV advertising.  It sucks, but a few marketers have made courses on how to do CPV (cost-per-view) advertising because it's expensive, and it can be presented like this:

  • Got banned from Adwords?
  • 1 cent per click
  • Watch over my shoulder as I generate hundreds of low-cost leads
  • Get it before your competition buys it

That stuff gets people to buy without thinking.

And boom.  You're down another hole – until you end up realizing that CPV sucks, and it's only 1 cent per click for international, untargeted traffic, and even the US traffic doesn't convert.  Whoops!

There are tons of these little holes – because they are very profitable for marketers to exploit.

Why Generating Leads Online Is Addictive

But once you start generating leads online, you realize that the quality is unbelievably high.  When I was rocking Adwords, I made a ton of cash.  Very targeted traffic, leading to a good opt-in page and a high ticket program on the back end.

That Spells Money!

Back in the early 2000's I spent thousands of dollars on leads.  In fact, I become a lead reseller for a little bit and made some money there as well, before abandoning that business.  The lead broker business is the dirtiest business.  Like pigs in shit.  Period.  It's based on smoke and mirrors.  They sell quantity when really quality is the metric you should be looking at in terms of leads.

And they deceptively present their wares.

But I learned how to call leads.  I went through the numbers, and I enrolled some people.  I got better at it.  And it took lots of time, but it produced results.

But the sales are those online leads.  When you get a call from somebody who has already researched the company and likes it and wants to join – those kind of lay-down sales are addictive.

Where Success Plants It's Flag

Success resides OUTSIDE your comfort zone.

outside your comfort zone

As you get better your comfort zone expands.  You need to go there.  Always moving outward.

As you get better at online marketing, you get more leads, requiring less effort to close – and leaving less opportunity to move outside your comfort zone.

Do you see the Yin and Yang battle going on here?

I know this, because I know how easy it is to rely on good leads.  And even wait for them instead of just producing.

Forcing Your Income

Here's the bottom line.  You can spend hours doing busy work.  Updating websites, tinkering over here, reading a new ebook you bought from the Warrior Forum.  Studying a tutorial video on Youtube.

None of that leads to sales.

Sales are the only thing that leads to income – and the only metric that shows your results for your time.

[notification type=”standard”] Don't get me wrong, you NEED to learn marketing, and spend time learning it, but I make a clear distinction between work time and learning time. Learning time is time you spend over and above the time you normally spend on your business. That's off hours stuff. Because if you let it, your mind will generally lead you down the path of least resistance. And there's no rejection in learning new stuff – in fact, learning new techniques can fire off endorphins in your brain as you dream about all the income you can make. But there is a large gap between learning and implementation. [/notification]

So no matter how cool it is to generate leads, if you don't have enough leads to be spending the majority of your time talking to prospects, following up and closing, then you need to stop reading this blog post (hopefully after commenting) and get to work.

Call people.

  1. Call people you don't know.
  2. Call people on your cell phone
  3. Ask to connect with new people on Skype – and ask for their real phone number
  4. Buy some leads
  5. Look through your lead notebooks for people you missed
  6. Look through your online contact manager (Outlook/Gmail)
  7. Find business cards from past network marketing events and reach out

Those will create money for your business.

Tinkering on your website will not.

You only get paid for producing.  And I'll finish off with this.  Take the last 3 months in the income I have generated in my primary business.  1 of them was pretty light comparatively in income.  Marie and I spent far less time on the phone and were tinkering with our sales processes.  Some of that had to be done.

But the other 2 months, we were the #1 enrollers company-wide in the fastest-growing network marketing company today.  And we were CRUSHING it on the phone.  We were often both on the phone on different lines at the same time.

And let me tell you, being #1 enrollers in this company is a big deal.

But it illustrates my point.  Just make sure that you're not fooling yourself into thinking you're producing when you're doing everything except the most important task of all – talking to new people.






Does Facebook Matter?

Do you need to be marketing on Facebook?

A friend asked me if Facebook really mattered. Was it important?

Let me put it this way.

Facebook is just ONE method of marketing, so it's not required.  But it is one of the EASIEST ways to target active MLMers.

And to build a list fast.

But you NEED a fanpage.

Get Traffic 3.0 bonus - custom fanpage

I think Facebook is one of the methods that you really should be using.  Why? Because it works.

But advertising on Facebook is a little quirky.  They have some rules you need to follow in order to get your ad approved.  Like DON'T ask for a phone number.  Facebook is paranoid about that.  And building a fanpage creates social proof – but also allows you to get around marketing your business opportunity directly, which is a no-no.

So that's where Get Traffic 3.0 comes in.

Jonathan Budd's course that will be (like his other course) only around for a short time.

But you'll also get FREE mentoring by myself AND Jonathan Budd personally… Plus a ton of great other bonuses simply for taking action early.

Look… This coaching program is really a no-brainer… It's extremely affordable and it's really going to put you at the absolute cutting edge of our industry, giving you skills that will make you a TON of money over the next few years…

Facebook IS going to be the next Google, period.  And we are at a very rare, and very profitable position right now to start tapping into this limitless traffic goldmine before the “masses”.

You won't find any other program like this out in the market place right now… And especially for such a crazy-low price.

Again, to catch up on all of the details of this program, go to:

Get Traffic 3.0

My Get Traffic 3.0 Bonuses

So here are 7 reasons why you ABSOLUTELY want to be ready to buy Get Traffic 3.0 from me:

1.  The first 5 people who join through my affiliate link: (Get Traffic 3.0) will get a FREE 45 min. private coaching session with me personally.  This is an incredibly rare opportunity, considering I do not currently offer my coaching services to the public (valued at $500).

2. The first 10 people will get FREE Facebook FanPage custom designed like my fanpage… But custom designed for you!

3. And EVERYONE who orders will get access to a very special “MLM WordPress Domination Course” which explains how I got top rankings for over 6 companies I have been a part of.  And Why I'm #1 on Google for companies I'm no longer even involved with!

This course is absolutely for free, and will be turned into a $497 product before the end of November.

Get Traffic 3.0

Don't miss this opportunity Andrew… Trust me when I tell you that you WANT to have these facebook advertising skills under your belt…

The return on investment is going to be absolutely HUGE for you, not only for immediate results over the next few weeks, but also for years and years to come.

I'm really looking forward to seeing you in this program! 🙂

Let's rock it out on Facebook together! Talk soon!

Cheers, Andrew Murray & Marie Torres

P.S.  Be sure you buy thru this link:

Get Traffic 3.0

… to get access to all of the bonuses! 🙂

PPS – One of my assistants made the mistake of DELETING my fanpage, so I lost all my cool FB fans!  I'll post the link to my new one shortly.