A Step-by-Step Guide to Creating Your First Capture Page Using FREE Software.
In my latest journey through digital marketing, I've come across a tool that has revolutionized my approach to engaging and expanding my audience—Systeme.io. Today, I'm thrilled to guide you through creating your first capture page, an essential component in building your email list. This tool not only propels you towards effective list-building but also demonstrates how marketing can be streamlined, cost-effective, and efficient. Let's dive in and see how to make all this possible without spending a dime!
No WordPress. No hosting. No autoresponder payment. No cost at all.
Watch along tas I guide you every step of the way.
Introduction: Why Capture Pages Matter
Creating a capture page is the first step in list-building, which is THE cornerstone of effective marketing. The essence of marketing lies in offering value, capturing that audience on your list, and nurturing them with automated follow-up emails. I'll show you how to do all of this—from autoresponders to capture pages—completely free using the platform Systeme.io. If you've been in marketing but haven't built a capture page, consider this your opportunity to step out of the shadows and into the light.
Getting Started with Systeme.io
Systeme.io is a free platform that can replace paid services like ClickFunnels, Kartra, Kajabi, and even email automation tools like Aweber and ConvertKit. It offers funnel building, email services, website creation, and affiliate management—all at no cost. For this guide, we'll be utilizing the free version, which boasts substantial features: handling up to 2,000 contacts, unlimited email sends, three sales funnels, 15 pages per funnel, and even one free online course.
Upgrading costs a mere $27/month when you expand beyond these limits. Very reasonable.
Step 1: Setting Up Your Capture Page
Frist things first. Click here to create your account on Systeme.io.
Once that is completed, head over to the funnel builder. Here’s how you can create your first capture page:
- Create a New Funnel:
- Name your funnel; I chose “Digital Nomad.”
- Use the funnel domain provided, which acts as a subdomain on Systeme.io.
- Opt to build an audience, as this helps in collecting email addresses.
- Choose Your Page Templates:
- At the core of our design is the squeeze page.
- Browse through available templates until you find one that fits a simple design without excess distractions like navigation bars.
- I selected a minimalistic template because it helps focus visitors’ attention on the offer.
- Design Your Capture Page:
- Use drag-and-drop blocks to add or remove sections.
- Craft a compelling headline, a sub-headline, and a clear call-to-action.
- Customize the form fields to collect necessary information like first names and emails.
- Adjust design elements for aesthetics—colors, fonts, and button styles. Keep it clean and inviting.
Step 2: Customizing Your Thank You Page
Once your capture page is in place, move on to creating a thank you page. Here’s what I did:
- Choose a template with simple navigation, serving as a confirmation page that appreciates the visitor’s action.
- Customize the page to fit the narrative of your funnel—input download links or bonus content as needed.
Step 3: A/B Testing
Creating variations can significantly enhance performance. I set up an A/B test with dual capture pages:
- Design a second version of your squeeze page, altering elements like headlines or images.
- Set up the A/B test within Systeme.io, selecting Digital Nomad A and B, and define the conversion metric to be the thank you page hit.
Step 4: Automation Rules and Follow-Ups
After finalizing your pages, you'll want automation to handle subscriber interactions seamlessly:
- Set up automation to trigger when visitors fill out your form, tagging them into respective campaigns.
- Create engaging email campaigns tailored to accompany each funnel, utilizing the provided analytics to optimize for open and click rates.
Conclusion: Your Challenge
Boom! Now that you’ve seen the power of creating a capture page with Systeme.io, I challenge you to build your own. This foundational process changes what you can achieve in digital marketing, creating a ripple effect across your online strategies. Dive in, and let's innovate together. Your next step awaits you—go create, test, and succeed!
Follow along in video format using the video at the top of this post, or sign up for our 100% FREE course where we show you how to create your own capture page using free software.
See you in the next tutorial!
Hey, I'm Andrew. I moved to Lisbon, Portugal from Canada. Follow my journey here.
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